For our Insights and Opinions section today, we're sharing a primer on finances from David Ehrenberg, of Early Growth Financial Services, who gives entrepreneurs a rundown of some of the most important financial items to track.


Whether you're managing your own startup finances, or have an outside firm taking care of this for you, there are many financial items that entrepreneurs should closely track....Continue →

The latest company considering a bid for Los Angeles-based video streaming site Hulu is El Segundo-based DirecTV, according to reports Friday afternoon. A report from Reuters says DirecTV is just one of a number of companies considering a bid for Hulu. The report cited a "source familiar with the situation."Continue →

In some what-did-our-spam filter eat-recently funding news, Santa Monica-based Privlo recently raised $2.1M in a seed funding round, for its online marketplace for private mortgage loans. Privlo, which was founded by Michael Slavin, said the new funding came from QED Ventures. According to Privlo said the new funding will go to expand on its recently pilot of its platform, which helps match up private lenders and mortgage borrowers....Continue →

Los Angeles venture investor Siemer Ventures is one of the investors in a new seed funding round for medical answering service Ringadoc, which announced $700,000 in a seed funding today. The funding included Siemer Ventures, Telegraph Hill Group, as well as angels. The firm has previously raised funding from FF Angel, Ryan Howard of Practice Fusion, Sharon Knight of One Medical Group, and others. Ringadoc's system helps doctors manage incoming patient phone calls....Continue →

Santa Monica-based startup VIRURL said Thursday that it has launched its technology, which automatically publishes sponsored content into blogs. According to the firm, its product allows bloggers to insert sponsored posts that match a blogger's audience on a cost-per-click basis. The firm was founded by Merrill Brown (formerly of MSNBC.com) and Francisco Diaz-Mitoma, Jr....Continue →

Newport Beach-based semiconductor developer Mindspeed Technologies has added a new director to its board, the company said Thursday afternoon. Mindspeed said Farid Adib, the Senior Vice President of Product Development & Operations at Sprint Nextel, has joined its board, as well as its governance and board composition committee....Continue →

San Diego-based gaming and computer accessory maker Mad Catz Interactive reported late Thursday that its CFO, Allyson Evans, is resigning. Mad Catz said that it has launched a new search for a CFO. Mad Catz said Evans is leaving to spend more time with her family, but will remain in her position until the firm finds a new CFO. Mad Catz is behind the Mad Gatz gaming accessories, Tritton, and Saitek brands.Continue →

Santa Monica-based healthcare messaging provider TigerText has linked up with a provider of mobile security, AirWatch, the firms said this week. According to the companies, the move will allow healthcare customers to secure both their mobile platforms and their text and email communications. Financial arrangements between the companies were not announced. The two said their combined solutions has been chosen by the Community Hospice of Texas....Continue →

What's the best way to connect physicians with their patients? A new, Glendale-based startup, SnapMD, is hoping to do that through a smart phone, tablet, or your home PC, via a new service. The firm has just raised $175,000 in a seed funding for its yet-to-be released platform....Continue →

It's official--Los Angeles-based brainwave-tapping startup Melon is within a couple of thousand dollars of hitting its $100,000 fundraising goal, to bring its combination headband-and mobile-phone app to market. According to the company's Kickstarter page, it has now raised $97,398 towards the $100,000 goal for the project--only three days after the project launched....Continue →

Los Angeles-based technology deals provider StackSocial has stacked up another technology publisher in its pile of customers, saying today that it has added tech publisher iPhoneinCanada.ca. StackSocial said it will provide apps, gadgates, and other tech-related products at a new store on the technology news site. Financial details of the deal were not disclosed. iPhoneinCanada.ca offers up news, reviews, tips, and other information on iPhones....Continue →