Wednesday, July 28, 2004

CarsDirect Unveiling Used Car Demand Predictor

Los Angeles-based CarsDirect.com said that it is launching a Used Vehicle Demand Index service for car dealers to help them gauge demand and supply for specific vehicles. CarsDirect's index uses online interest in specific automobiles, based on searches on CarsDirect web sites and listings for used vehicles. The monthly analysis is intended to help dealers plan inventory acquisitions and determine pricing strategy.