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Gorilla Nation Targets Midsize Websites

Los Angeles-based Gorilla Nation is targeting mid-sized websites with a new service, the firm announced Wednesday. The firm said that it has rolled out the new product--Midtail Toolbox--targeting midsize websites, which the firm defines as sites with between 15 million and 1 million unique visitors a month. According to Gorilla Nation, the service includes redesign and reskin of web sites, addition of social networking enablers and widgets, branded interactive contests, and product placement in sites, along with a new video platform the company is launching next month. Gorilla Nation is an Internet advertising sales representation firm focused on connecting web publishers with brand advertisers.