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Local.com Renews With Idearc

Irvine-based Local.com, which operates a local search site, said today that Idearc Media--publisher of the Verizon Yellow Pages and Superpages.com--has renewed their local advertising distribution agreement. Idearc's advertisers are currently featured in searches on Local.com's web sites. The two companies said that they have also expanded their agreement, so that advertisers on Superpages.com will receive "preferred placement" on Local.com's website. Local.com offers local business search through its web site and a network of what the firm says are more than 700 regional media sites. Financial terms of the renewal were not disclosed.