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THQ Takes College Sports Wireless

Calabasas-based THQ Wireless has expanded its ringtone and wallpaper business to the collegiate sports arena. The entertainment firm said yesterday that it has partnered with 2ThumbZ Entertainment to publish and distribute wallpapers with popular college logos, and ringtones of the famous fight songs of schools. The new offerings include wallpaper for the Texas Longhorns, Michgan Go Blue, Oklahoma Boomer Sooners, USC Trojans, and Miami Big U. The company's ringtones include fight songs from Notre Dame, USC, University of North Carolina Tarheels, Duke, Florida State, and the California Golden Bear.