Thursday, September 9, 2004

ValueClick Teams With Coremetrics

Santa Barbara-based ValueClick Commission Junction announced that it has entered into a strategic alliance with Coremetrics. Commission Junction provides online marketing solutions, and Coremetrics provides hosted web analytics. The two companies will work together to provide a fully integrated solution for managing and measuring the performance of online marketing programs. Coremetrics will measure the performance of the Commission Junction marketing programs, and offer their joint clients an online consolidated view of their performance-based marketing programs.