Friday, April 3, 2009
ARTISTdirect Acquires MediaSentry
Los Angeles-based ARTISTdirect, which operates an online consumer music portal, along with operating MediaDefender, a business which helps prevent media piracy of content from motion picture studios, record labels, and others, said Thursday that it has acquired MediaSentry, a unit of SafeNet. According to ARTISTdirect, it paid $936K for the business, made up of $136,000 in cash plus $800,000 in a 1-year note. MediaSentry tracks and measures digital media, including locating unauthorized digital content on peer-to-peer and user generated content sites.