Tuesday, July 15, 2008
Avery Dennison, Stamps.com In Co-branding Deal
Los Angeles-based Stamps.com, and Pasadena-based Avery Dennison announced today that Avery Dennison's Office Products Group and Stamps.com are in an alliance to co-brand a postage printing service. According to the firms, small business users and consumers will have access to a co-branded, PC postage printing products to be marketed by Avery Dennisons' Office Product's group. The deal calls for Avery Dennison to exclusively promote the co-branded service within the U.S. Financial details of the alliance were not announced. Stamps.com's PC postage service will be combined with Avery self-adhesive label products in the joint offering. Avery Dennison Office Products, is a business unit of Avery Dennison Corporation, and is based in Brea, California.