Tuesday, October 2, 2007
Break.com, Panache Partner On Advertising
Encino-based Panache and Los Angeles-based Break.com said today that Break.com will use Panache's advertising platform on its web site. According to the companies, Break.com will use the Panache technology for video advertising delivery. Financial terms of the deal were not disclosed. Break.com operates an online web site focused on video and other content for men; Panache develops technology used for delivering and targeting advertising content.