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Buy.com Launches Into Gift Card Sales

Aliso Viejo-based Buy.com announced this morning that it has launched itself into the online gift card sales area. According to the online e-commerce provider, it has started offering gift cards from such brands as Sephora, Marriott, Regal Entertainment Group, Applebee's, The Home Depot and more. Buy.com said it now has "hundreds" of popular gift card brands on the site, searchable by category, brand, and denomination. The gift cards are for both online and retail locations.