BEGIN:VCALENDAR VERSION:1.0 BEGIN:VEVENT SUMMARY:Strategic Marketing of Technology Products DESCRIPTION;ENCODING=QUOTED-PRINTABLE:Strategic Marketing of Technology Products. Bring better market insight, marketing process, and marketing effectiveness to competitive strategy in your technology-driven business. See http://www.irc.caltech.edu/p-86-strategic-marketing-of-technology-products.aspx DTSTART:20090609T120000 DTEND:20090609T130000 END:VEVENT END:VCALENDAR