BEGIN:VCALENDAR VERSION:1.0 BEGIN:VEVENT SUMMARY:Increasing Profitability DESCRIPTION;ENCODING=QUOTED-PRINTABLE:"How to Avoid a Mid-Life Crisis: Increasing Profitability with Product Extensions, OEM, and Private Label Products" PDMA SoCal. Jim Twerdahl. We’ll explore the plusses and minuses of product extensions and private label sales and how to do it right the first time. See http://www.pdmasocal.org DTSTART:20050816T180000 DTEND:20050816T190000 END:VEVENT END:VCALENDAR