BEGIN:VCALENDAR VERSION:1.0 BEGIN:VEVENT SUMMARY:Working with Traditional and Social Media DESCRIPTION;ENCODING=QUOTED-PRINTABLE:Working with Traditional and Social Media. TCSOC. This is an interactive public relations workshop focused on both traditional and social media. You will rotate in groups covering these four topics: 1. Achieve Pitch Writing Success. 2. Working with Traditional and Social Media to Help Your Company Stand out From the Crowd 3. Conduct Broadcast Interviews that Hit the Mark 4. Create, Expand and Empower Your Brand Through Social Media. The LA Business Journal will deliver a keynote address. See http://www.tcosc.org/site/c.jeJNIROxErH/b.5408287/k.F2D/Working_with_Traditional_and_Social_Media.htm DTSTART:20091015T170000 DTEND:20091015T180000 END:VEVENT END:VCALENDAR