BEGIN:VCALENDAR VERSION:1.0 BEGIN:VEVENT SUMMARY:OnHollywood 2012 DESCRIPTION;ENCODING=QUOTED-PRINTABLE:OnHollywood 2012: Where Innovation Meets Entertainment, is a two day executive event featuring high-level debates on which forces are disrupting user behavior and creating new opportunities, content strategies and monetization schemes in the video, music, gaming, search, and mobile industries. See https://www.eiseverywhere.com/ereg/index.php?eventid=44045 DTSTART:20120928T200000 DTEND:20120928T210000 END:VEVENT END:VCALENDAR