BEGIN:VCALENDAR VERSION:1.0 BEGIN:VEVENT SUMMARY:How Yahoo! Did It! DESCRIPTION;ENCODING=QUOTED-PRINTABLE:"How Yahoo! Did It!" ASP - LA. Yahoo! is the leading online information portal, drawing more than 400 million people to its network of Web sites with a mix of news, entertainment, and online shopping, as well as its search engine and Internet directory. Our speaker will address how his company has helped Yahoo! to orchestrate its brand strategy. Aaron Frank, Senior Brand Strategist, Siegel+Gale. See http://www.strategyplus.org/chapters/LosAngeles.php DTSTART:20070112T170000 DTEND:20070112T180000 END:VEVENT END:VCALENDAR