| The Roadmap to Commercialization: Building Your Customer Base Through Discovery and Validation. Tritech SBDC. Why is the right business model critical to your venture start-up’s success? Can a bad value proposition kill your business? How well do you really know your target customer? As a founder, your “Hero’s Journey” will be fraught with numerous obstacles, “uncertainty, fear and doubt”. This workshop series will help you determine and verify the right course for your start-up, raise your odds of being funded, and build a scalable, sustainable company. In this workshop, you will learn how to. ? 1.Search for and discover your best niche customers 2.Create the right value propositions to motivate their purchases of your product 3.Generate a fundable business model 4.Grow a sustainable and profitable company 5.Achieve an Optimal Exit Strategy See http://santaanadistrictsbdc.ecenterdirect.com/events/5388
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