| Advertising insertion into video content used to be a straight forward proposition… until now. Now, with the advent of ad supported OTT networks like Crackle.com and Hulu, ad supported VOD and TV Everywhere, the challenges of getting the right ads to the right place on the right platform have taken on a new complexity. The EvoNexus Digital Media Group examines the state of the media technology challenges that are a result of this new world and will discuss the challenges and predict the future of where ad placement will require new and improved technologies to make it successful. See http://evonexus.org/events/advertising-insertion-media-technology-challenges-for-ott-vod-and-tv-everywhere/ |
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