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Solution Selling
Date: July 24, 2008
Location:Costa Mesa
"Solution Selling: Are You Having Trouble Implementing Your Solution Selling System? Keys to Successful Implementation" TCOSC. Many executives value the importance of having a formalized sales process in place in their organizations. Almost an equal number of executives have had unsuccessful experiences trying to install a consistent process in their organizations. Worse yet, many have invested hundreds of thousands of dollars on solution selling systems without appreciable return. Why is this occurrence so common? After all, the solution selling systems work. So, what is the problem? The answer is the systems were implemented improperly. We will delve into this topic in depth at the event. See
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