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Positioning Your Company for Success
Date: June 30, 2005
Location:Costa Mesa
"Positioning Your Company for Success" Software Council of Southern California Bootcamp. How do successful companies get that way? What is it that allows them to charge premium prices for their products and services—and deliver a premium value for their investors and shareholders? How do they secure and retain loyal customers and enthusiastic employees? The secret usually lies in how these companies position themselves in the marketplace. How they differentiate themselves effectively from their competition. See
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