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Effectiveness of Social Media
Date: June 19, 2009
Location:San Diego
Three Brands Speak Out on the Effectiveness of Social Media. CommNexus Marketing SIG. You've heard the buzz: it's all about social media... Twitter, Facebook, bookmarking, LinkedIn, social networks, microblogs and video. B2C and B2B brands are going digital and these online conversations may determine the impact your organization will have on the customer of the future. The implications of time and platform shifting are profound and lasting. Consumers have a remote and they control time, place, content and interface. A brand is now defined by a sum of conversations, and we are in a pull world, not a push one.Come learn how three companies successfully use social media to influence perceptions, build awareness and reach customers. Get your questions answered, come away with new tips and find out how you can integrate social media into your marketing program. See
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