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How Entrepreneurs Move the Needle
Date: November 16, 2010
Location:Santa Barbara
How Entrepreneurs Move the Needle. Catalyst For Thought Event. Dr. Larry Cox, Associate Professor of Entrepreneurship at Pepperdine University Graziadio School of Business and Management. Dr. Larry Cox explains how serial entrepreneurs systematically generate game-changing business ideas. He introduces an approach that will help you succeed as an entrepreneur even in turbulent times...with limited resources...when the market is unknown...when a˛formula for success does not exist. In sum, you will discover the entrepreneurís secret of creating, rather than predicting, the future. See
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