| Venturing in the Privacy Tug-Of War:
Opportunities in Controlling Personal Data. Caltech/MIT Enterprise Forum. With more data collected on us in a week than on our grandparents in their lifetimes, technologies like multi-source data aggregation, contextual analysis and Facebook image recognition can reveal addresses, social sercuity numbers and more with minimal searching--without the subject's consent or even awareness.Where are the opportunities for companies to innovate technologies and build businesses on either side of the privacy issue? Some are pushing the envelope in areas such as location-based services, facial recognition, and social media semantic analysis in order to exploit our personal information. On the "pro-privacy" side, there are new ventures offering reputation management, threat analysis and mitigation, and information security. We explore these issues, and look at entrepreneurial opportunities and challenges surfacing in this mixed-up world of privacy versus personalization. Speakers: Robert Cresanti - VP at SAP; Mark Kapczynski - SVP Corporate Development at Experian; Chad Funk - VP Business Development at SceneTap. Moderated by Bennet Kelley - Founder Of Internet Law Center. See http://entforum.caltech.edu/ |
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