| Rock Star Marketing. You have this epic product (or idea). It's like totally going to totally disrupt the universe. But the only people that know about it are you and your mom in your basement. Marketing is at the core of everything. You market to investors. You market to vendors. You market to your employees and you market to recruit the best employees. And of course you market to customers. If it's so important, why do we suck at it? I've asked a marketing expert...a ROCK STAR on marketing...to come and spend some time with us and teach us how to become Rock Star marketers in our space. See http://www.meetup.com/scv-startup |
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