Look Before You Leap: Avoiding Intellectual Property Problems When Starting a New IT Business. In businesses driven by information technology, your patents, trademarks and other intellectual properties are essential to your value. A well-executed intellectual property strategy can help you avoid common errors, take command of new territory, defend your existing turf, and increase a company's valuation. Thus, the presentation will discuss how to use intellectual property assets to attract capital, increase the success of a new product launch, maximize a company's valuation, and protect your market niche. See http://www.octaneoc.org/events/look-before-you-leap-avoiding-intellectual-property-problems-when-starting-a-new-it-business/ |