| Google Analytics and the Customer Funnel. You and your team are focused on the Customer Acquisition Funnel. The success of your startup depends on it. You're right, it does. But if you don't understand the analytics and how to track the funnel you're just spinning your wheels. Let's dig in to GA and how to track the visitors and convert them to members and PAYING CUSTOMERS! (how about that!). Jason is a long time member, expert in GA, and founder of SodaHead. As Dave McClure says, it's all about the metrics. Jason's going to help us understand that. See http://www.meetup.com/scv-startup |
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