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Water is the New Oil"
Date: January 15, 2014
Location:Santa Barbara
MIT Enterprise Forum of the Central Coast presents
"Water is the New Oil" Rain Cloud Computing: How Technology Can Help Solve California's Perennial Water Woes. Willem Buiter, the chief economist at megabank Citigroup, says that water isn't just the new oil, it's more important than oil: "Water as an asset class will, in my view, become eventually the single most important physical-commodity based asset class, dwarfing oil, copper, agricultural commodities and precious metals." While massive investments to develop and transport water supplies grab headlines in California, there's a huge business opportunity that's rarely talked about: Using technological innovation to stretch existing supplies further. Imagine a world in which local water rights could be traded on a daily or even hourly basis, lowering prices while managing supplies for long-term sustainability. The technology exists,
and entrepreneurs such as Mark Kram are bringing it to market. Join the Central Coast MIT Enterprise forum this Wednesday for a intriguing discussion on the role of technology now and in the future in managing California's most vital resource. See
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