Southern California High Tech Event Calendar
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| From Discovery to Launch |
| Date: January 12, 2004 |
| Location: San Diego |
| "From Discovery to Launch: Unpacking The Fuzzy Front-End" Product Development and Management Association. George Walls, Marketing Professional. How do you get from product idea to launch? It is a rocky road and, in the end, despite great engineering, 750f all new products fail in the marketplace. To succeed in today's global environment, products need more than good engineering. See http://www.pdmasocal.org |
| More information: http://www.pdmasocal.org | Download to Calendar  |