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Marketing, Pricing, and Your Competition
Date: February 10, 2005
Location:West LA
"Marketing, Pricing, and Your Competition" workshop by Larta Institute. Effective marketing for a company has to become a primary part of the business plan, as the company can fail or flourish depending on the marketing strategy implemented. This workshop covers issues such as: marketing fundamentals, defining and segmenting the total addressable market, customer and competitive analysis, & branding. The workshop will also lead you through an exercise on how to think about pricing. See
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