Conversant Names New Executive

Westlake Village-based Conversant, the online advertising firm which is in the midst of being acquired by Alliance Data, said Tuesday that it has named Jim Rund as its new Chief Revenue Officer for its media business. Rund--who will be based in Chicago--joined the company from Catalina (now owned by Berkshire Partners), and also has served at General Mills. Conversant was formerly known as ValueClick, and offers up a wide range of online advertising products and services.