Conversion Logic Names Product Head

Los Angeles-based Conversion Logic, the marketing attribution technology startup backed by Rincon Venture Partners, Crosscut Ventures, Lerer Hippeau Ventures, TenOneTen, Founder Collective and Raptor Ventures, said today that it has named Dan Cox as Head of Product. Cox was most recently Senior Director of Product Management at MarketShare, and also served at Mediaphormedia and on the board of the Django Software Foundation.