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Data.com Domain Goes For More than $1.5M

Proving that the market for the right domain name continues to be strong, Moniker and SnapNames, the domain name auction sites owned by Los Angeles-based Oversee.net, reported that they sold the domain Data.com for more than $1.5M on Friday. The firm said it sold the domain for an amount that "significantly exceeds" the $1.5M reserve that had been placed on the domain. No details on the buyer or financial terms were announced. Moniker and SnapNames offer up auctions of domain names. Oversee.net said its total private sales from the aftermarket division was more than $11M. The $1.5M+ price looks to be the highest published domain name sale in 2011 so far, based on domain name sales tracking from DNJournal.


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