DRX, a provider of web-based shopping and enrollment software for Medicare health plans, which was based in Los Angeles, has been acquired by Wisconsin-based Connecture, the companies said today. Connecture develops sales automation technology for the health insurance industry. Financial terms of the acquisition were not announced. Connecture said that DRX powers the Medicare.gov PlanFinder and Online Enrollment Center, in addition to providing services to health plans, pharmacy benefit managers, brokers and senior advocacy groups. DRX was formerly known as DestinationRX.