Wednesday, November 9, 2011
E-Commerce Spendings Grows 13 Percent In Q3, Says Report
The latest numbers out of comScore, which measures e-commerce spending and Internet traffic, find that U.S. retail e-commerce spending rose 13 percent, year-over-year, to $36.3 billion in Q3 of 2011. comScore said the growth is the eighth, consecutive quarter of positive, year-over-year growth for the industry. E-commerce spending has been rising since Q4 of 2009, after stalling out over issues with the economy in 2008 and early 2009. comScore said the best performing segments online were digital content and subscriptions, event tickets, jewelry and watches, consumer electronics, and computer software. E-commerce firms are eagerly awaiting Q4, which has traditionally been the biggest e-commerce quarter due to the holidays; last year, consumers spent $43.4 billion on e-commerce in Q4.