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    Tuesday, July 1, 2008

    eForce Media Acquires Firm, Appoints Former Autobytel Head As CEO


    Santa Monica-based eForce Media, a provider of Internet sales lead generation services, said today that it has acquired Vertical Passion Media, LLC and appointed its founder, Jeffrey Schwartz, as President and CEO. Schwartz is the former president and CEO of Autobytel. Financial terms of the acquisition were not disclosed. Vertical Passion Media LLC operates a number of online destinations in the auto classified and other lead generation areas, and was founded and headed by Schwartz. Schwartz has also served as President and CEO of Autoweb, and a VP at Walt Disney Company. eForce Media's current CEO, Anthony Mazzarella, will continue to serve on eForce Media's board of directors. eForce Media is venture backed by Clearstone Venture Partners.
    posted on Tuesday, July 1, 2008

    Related companies:
    eForce Media

    Related stories:
    > eForce Media Raises $7.6M
    > Autobytel Acquires iDriveonline
    > Autobytel Taps AOL For Two Executives
    > Autobytel Appoints New CFO
    > Autobytel Names Switchboard.com Founder As Executive

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