Evolve Media Buys Pet Publisher Dogtime Media

Los Angeles-based online content publisher Evolve Media said this morning that it has acquired online pet publisher Dogtime Media, the publisher of and Financial terms of the buy were not disclosed. Evolve Media said the two sites reach over 1.6 million users a month. Evolve Media said that Dogtime Media becomes part of Totallyher Media, the female and family focused arm of Evolve Media, due to the "largely female" readership of the sites. Dogtime Media had been founded by Trevor Wright.