Factual Launches New Tool WIth Dropbox, Tastemade

Los Angeles-based geodata provider Factual has tied up with Dropbox and Tastemade on the launch of a new product called Geopulse Geotag, the company said yesterday. Geopulse Geotag is a "reverse geocoder", which helps with geographic labeling of images, messages, events, and more created on mobile devices. According to Factual, Dropbox is using the new product in Carousel by Drobox, its photo gallery product, which will show users where photos and videos were taken. TasteMade, which lets consumers share videos about their favorite restaurants is using Factual's product to tag videos with location data, to help build its database of restaurants. Financial details of the deals were not disclosed. Factual maintains a giant database-in-the-sky that captures geocoded data on things like businesses, restaurants, and much more, and has been offering up that data to mobile app developers and others to power their mobile features.