Wednesday, June 8, 2005
Fandango, IMAX Launch Ticketing Site
Los Angeles-based Fandango launched a new co-branded online portal this morning with IMAX. The new Fandango portal features movie information, showtimes, and advanced ticket sales exclusively for IMAX theaters. The portal is an outgrowth of a marketing partnership Fandango and IMAX entered in December of last year. The two companies said the launch comes as the firms gear up for the release of Batman Begins, which will be available in IMAX theaters in addition to standard 35mm film. IMAX is also featuring Charlie and the Chocolate Factory. Fandango provides online and phone movie ticketing services.