GoodRx Gets Funding, Launches Drug Comparison Site

Santa Monica-based GoodRx, a new startup backed by Founders Fund, GRP Partners, Highland Capital, SV Angel, Lerer Ventures, Dawn Lepore (, and Mike Ovitz, has launched its services, saying that it will allow users to compare pricing from pharmacies nationwide via its service and iPhone app. The startup--headed by Doug Hirsch--allows consumers to enter the name of a prescription price and zip code, to get the best prices for brand name and generic drugs, either locally or via mail order pharmacies. Hirsch and his co-founders were early employees of Facebook. The new service also allows users to set up price alerts and refill reminders for their prescriptions. More information »