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PromoJam Expands Into Australia, New Zealand

Los Angeles-based PromoJam, the social marketing software and services firm founded by Matt and Amanda MacNaughton, said Wednesday that it has inked a deal to expand into Australia and New Zealand. PromoJam said the deal, with Inception Digital, a digital consultancy serving the region, to make PromoJam's tools available to clients in Australia and New Zealand. Inception Digital's clients include Samsung, Emirates, and HTC, along with others. No financial details of the link were announced by the companies. PromoJam's tools make it easier for companies to manage their social marketing promotions, across a range of social networks. The company said its tools are being used by NBC Universal, The North Face, Clear Channel Radio, Blackberry, Justin Bieber, Rihanna and Pearl Jam, among others.