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Ad.ly Confirms Funding

Los Angeles-based social, celebrity advertising startup Adly confirmed the company's recent $2M funding round today, officially announcing the funding from GRP Partners and Siemer Ventures. Adly, which is led by Walter Delph, develops a social advertising platform which helps harness the power of celebrity to help brands engage with consumers via social media. Adly says it has a network of more than 75,000 influencers and celebrities on its platform, and so far has run campaigns for over 200 brands. The firm disclosed the funding last week. More information »