Monday, May 23, 2016

Fandango Launches Ad Push For New VOD Service, FandangoNow

Los Angeles-based movie site Fandango is planning a major push of its brand new video on demand service, FandangoNOW, with ads running on TV, online, mobile, outdoor, and in theaters. The company said its brand new, summer movie campaign will feature more than a dozen commercials, and Saturday Night Live star Kenan Thompson. The ads are the first ever for FandangoNOW. The move comes six months after Fandango acquired video-on-demand service M-GO from Technicolor and DreamWorks Animation.