FunnelSource Targets Analytics

Beverly Hills-based FunnelSource, a new startup which is developing a product to pull information from cloud-based, customer relationship management software like, is looking to improve the accuracy of forecasting and sales data collection in that tool with its new software. The firm, which recently launched its solution, said it pulls data from and provides information for sales pros, including tracking of quota vs. actual revenue, better forecasting, error alerts, and a way to individually drill down on sales quotas.