Guitar Hero Racks Up $1B In Sales

Santa Monica-based video game publisher Activision reported today that its Guitar Hero franchise has racked up more than $1B in North American retail sales, over the last 26 months. Activision cited figures from NPD Group, and also said that Guitar Hero III: Legends of Rock, the latest in the franchise, was number one in both units and dollars for 2007. Santa Monica-based Activision is a developer, publisher, and distributor of computer games.