Tuesday, April 30, 2013
Hulu: Streaming, Subscriptions Up
Los Angeles-based Hulu released some new numbers on the use of the company's streaming video today, saying that it has set new records for revenue, video streaming, and subscribers to Hulu Plus. The company said that it streamed more than 1 billion content videos in Q1 of this year, and doubled subscriptions to its Hulu Plus subscription service in 2012. According to Hulu, it now has more than 4 million subscribers to its service, the record for new subscribers.
Hulu, via the note from acting CEO Andy Forssell, also said mobile viewing of its content is growing, and will account for approximately 15% of its consumed videos in 2013-2014.
Hulu has been very active in providing details on its traffic, subscribers, and revenues, as it has repeatedly made itself available for acquisition.