Tuesday, January 24, 2012
Hulu Launches Super Bowl AdZone
Los Angeles-based Hulu said this morning that it is again kicking off its Hulu AdZone, ahead of Super Bowl XLVI, to allow users to view and vote on Super Bowl ads. The section of the Hulu site will feature both this year's Super Bowl ads, as well as a archive of Super Bowl ads from as early as 1973 to preview ads from this year. Hulu said the zone will be featuring all of this year's ads, in real time, as they are broadcast during the Super Bowl. The advertising section is being sponsored by Toyota this year, and the section also includes a list of the "most iconic Super Bowl ads of all time" selected by Advertising Age.