Hydra Hires Creative Director

Hydra LLC reported this week that it has hired Johnny Talisman as creative director. The Los Angeles-based advertising network said Talisman will direct its in-house creative team and, as such, will oversee the development of original creative that yields the highest-possible conversion results. Talisman, Hydra noted, previously worked for McCann-Erickson and Ogilvy & Mather. He has also managed advertising campaigns for Boeing, Cathay Pacific, AltaVista and Shell. Hydra added that it plans to bolster its creative team with the hiring of a senior designer who will start Jan. 1.