Thursday, October 27, 2016
HyperX Sponsors eSports Team Run By Boston Celtics' Jerebko
Fountain Valley-based HyperX, the division of memory maker Kingston Technology which focuses on the video game market, said it has linked up with Boston Celtics basketball player Jonas Jerebko. Jerebko runs the eSports team the Detroit Renegades. HyperX will sponsor Jerebko's eSports team. Financial terms of the sponsorship deal were not announced. HyperX said the sponsorship is not the first, traditional sport celebrity team it supports: the company also sponsors eSports teams featuring Gordon Hayward, Utah Jazz forward, and another featuring Rick Fox, former LA Laker. The company sponsors over 30 eSports teams.