Monday, March 31, 2014
ID Analytics Updates Fraud Detection Tools
San Diego-based ID Analytics has updated its fraud detection tools, saying that it has released a new version of its ID Score product. The company said that its updated product--which is used by businesses to detect e-commerce fraud--provides a 30 to 50 percent improvement in fraud detection over its prior release. ID Analytics uses device authentication to help combat fraud -- using information on a user's specific device to identify machines which are likely to be involved in fraud activity. ID Analytics is a subsidiary of Lifelock, which acquired the company back in 2012.