Insights and Opinions: Do You Want Your Startup Bad Enough?

Our Insights and Opinions piece this morning is from Dan Bliss, co-founder of Los Angeles-based Perfect Business, an online site focused on entrepreneurship and startups.

Whether you want to start a new business or buy an existing business, you need to be passionate about it. This is my mantra. Passion is the core from which everything builds.

If you "kinda" believe in your idea, or just "like" your business, it will come across in everything you do. Even if you get the business up and running, your lack of passion will be noticeable by your customers.

With passion, you will be relentless, hard-working, detail-oriented, diligent, enthusiastic and strong enough to weather any storm. Without passion, you will give up after just a hint of rain.

Every business must overcome hurdles, pessimism and outright rejection. You should know this from the onset and keep driving onward. According to Thomas Edison, "Many of life's failures are people who did not realize how close they were to success when they gave up." (More...)

Read the rest of Dan's post.