Insights and Opinions: Using Social Media To Find Prospects

For our Insights & Opinions section this morning, Serena Ehrlich, SVP Social Media at Startup Army, gives a quick primer on using social media to promote your startup.

...There are lots of ways to use social media to build a reputation and to reach prospects!

  • Create your online personality: Create a Google profile to ensure people can easily find you within Google seach results. Extend your personal brand and create accounts on Twitter, LinkedIN, Delicious and more.
  • Create short videos of your presentations. Set up accounts on YouTube and Mixx (try and use these videos to highlight the best of your presentations
  • Create a commercial for yourself, put on above sites... (More...)

Read the rest of Serena's tips for using social media.